Scope of work:
1. Business case for setting up a new Eye Hospital
2. Location Analysis
3. Project management and coordination with Architect, branding, marketing and vendors
4. Equipment planning and vendor negotiations
5. Commissioning assistance with HIS identification, IT planning, hiring, SOPs, schedule of charges, etc.
6. Go-to-market strategy for launch
7. Patient engagement strategies
8. Growth Marketing & coordination with digital agencies

Key impact:
1. Launched 4,000 sq ft state of the art Eye Hospital in Andheri
West, Mumbai
2. Increased patient footfalls 5 times over 2 years
3. Improved patient engagement with 250+ 5-star Google ratings